The industry of gambling on the Internet is prosperous and progressing. This year, the consolidated income will reach 56.8 billion dollars. In case you have an intention to launch a gaming site, then perhaps now it is the best moment to do it.
Nevertheless, before to start doing it by yourself or to hire a firm for this purpose, we recommend you to study all sides of a future business, especially legal matters.
The existing legislation of the USA allows you to obtain gambling licenses, which were issued at the domestic level. Nevada, Delaware, and New Jersey are already dealing with casino licensing for their residents.
Those who live outside this country can get acquainted with a special map of online and sports betting in their countries.
In general, casino owners prefer to receive appropriate permits for the operation in one of the jurisdictions, the list of which we made below:
Among other popular jurisdictions, we can name Cyprus, Panama, Guernsey, Antigua, and Barbuda.
Analyse market offers, taxes, necessary documents, and the cost of license before you make a final decision. It would be a good idea to ask several local lawyers about the registration process in their country.
At the end of the initial stage, start looking for a specialised team of developers who will create for you a personal gaming site.
We offer you to look through the main recommendations that need to be considered.
The powerful soft is extremely important for the prosperity of the business. You can choose White Label iGaming solutions or hire a firm to develop websites and everything else that is needed from scratch. Expenses can be different. It depends on the option you choose.
A completely individual project with an appropriate license will cost from about three hundred thousand dollars to one million. But there is also a positive aspect: you will have a total control over the website, and there will be no need to pay royalties or compulsory payments.
It will be more money-saving to become a licensee of a software vendor. You will spend between thirty thousand and three hundred fifty thousand dollars on royalties. Moreover, the provider of White Label is going to offer payment processing as well, so you will need just to develop the design of the page and pay percentage of gross income or, in other words, royalties.
A most economical way is to become a sublicensee of an already provided license. It will cost from fifteen thousand to sixty thousand dollars. Your task will be marketing and attraction of visitors. Every month you will need to pay a fixed revenue share.
Regardless of which development path was chosen for your project, be convinced that your software has the following capabilities:
The way the project looks has a direct influence on the profit margin. Nothing makes clients form a bad opinion easier than a low-quality, slow, and illogical gaming site. You should remember that gambling on the Internet is a profitable sphere, which means that there will be a fight for clients with competitors.
We offer you some practical tips:
Hold to a minimalistic approach. Users should immediately understand what to do to start playing: how to sign-up, how to look through the game catalogue, etc. Do not overload the site with graphics and interactive elements since it can slow down the speed and make gamblers nervous.
When people are bored they simply go to another place and, as a result, search systems will make your place on the list of requests lower. The video playback should not start until gamblers click on it. There should be not too much animation and all used images should be optimised in their size.
The design has to be responsive. Mobile casinos are now at their height so take care of the optimisation of a site for gadgets.
In 2014, the industry of mobile games came out in twenty-one billion dollars. Three years later, this number has reached one hundred billion dollars. Costs for mobile gambling applications in iOS have increased by 55%ver over the past few years. Total revenue from games on Google Play has reached 105% in the annual increase.
Even if it is impossible now to make a mobile application, do not change your mind about the development of a site that is adapted for gadgets.
Users need five seconds to see how unique your project is, and how useful are your services. They want to know what differentiates you in the marketplace.
The home page needs to have convincing slogans, interesting content, a noticeable CTA-button, and a precise plan of how to reach the ultimate goal.
Today, cybercrime happens more often, and many people are concerned about the security of their personal and banking data, especially when it is about computer games. If the server is properly protected, be sure to tell about it on your site. Signs of security, recommendations, provided by other gamblers, who mention the advantages of the product, and support for social media – there are many different ways.
As soon as the project is functioning properly, find a hosting provider. Do not forget that not all services allow you to launch betting and casino sites. It is better to rent or purchase special high-speed hosting on the territory where online gambling is considered legal.
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